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Direct Selling News Reports

The channel's most trusted media source, shines a spotlight on the Amazon problem...

Discover how Direct Selling News (DSN), the leading media source in the direct selling channel for over 25 years, addresses the pressing Amazon challenges faced by businesses today. This exclusive segment from their Direct Selling University (DSU) event shines a light on collaborative strategies and solutions across the industry. Dive into the insights and expertise shared by industry leaders, all aimed at overcoming the hurdles of selling on Amazon. Learn more about this pivotal discussion and join the conversation to empower your business.

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See More of Our Case Studies & Client Results.

Transforming Amazon Presence:

Supplement Brand hits 12.5x ROAS

While increasing the average sale price, combatting unauthorized sellers, and optimizing listings.

Before

  • Unauthorized sellers disrupting pricing and brand integrity.
  • In-house management leading to overhead costs, complaints, and support challenges.
  • Below market price impacting their promoters.
  • A tarnished brand image, quality concerns, and declining trust.

After

  • Average Sale Price: Increased from $97 to $154 for the flagship product.
  • Unauthorized Sellers: Reduced from 78 to 0.
  • Ad Spend & ROAS: Improved to an impressive 12.5x ROAS
  • Brand Image: Enhanced with optimized listings, keywords, and branding.
  • Sales: Achieved double-digit year-over-year growth.
Clean Up + Growth:

Health & Wellness Company sees 220% Growth Year over Year.

This brand has been around since the early 1970's with a very strong and stable distributor base. They dominate a couple key product categories in the Direct Selling Iindustry. While the conventional side of the business was stronger than ever, the e-commerce side was behind times when they came to Lacore Commerce.

Before

  • Lack of Sales - for the size and history of this brand, the sales online did not represent the brand well.
  • Unauthorized sellers disrupting pricing and brand integrity.
  • Below market price impacting their promoters.
  • A tarnished brand image, quality concerns, and declining trust.

After

  • Sales: Achieved 220% growth YOY
  • Average Sale Price: Increased from $39 to $53 for the flagship product within 60 days.
  • Unauthorized Sellers: Reduced from 153 to 0.
  • Ad Spend & ROAS: Improved to an impressive 11.6x ROAS
  • Brand Image: Enhanced with optimized listings, keywords, and branding.